A puzzle brand built on Kiwi creativity
PieceHouse
PieceHouse is a bold puzzle brand that celebrates Kiwi creativity through premium quality jigsaw puzzles. We developed the brand identity, packaging, website, social presence, and photo direction to capture a look and feel that is both funky and confident.
Branding
Packaging Design
Ecommerce Website
Social Media
Photography Direction
As part of the brand experience, we designed The PieceHouse Post newspaper. The headline ‘It’s Mental’ captured attention instantly while reframing jigsaw puzzling as both creative expression and a boost for mental health.